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Trends

799 posts

News and developments influencing floral trends, style directions, color movements, and shifting consumer tastes.

Halloween 2026: Unexpected Color Palettes Florists Should Offer

Halloween flowers are moving beyond orange and black as unexpected color combinations bring a fresh, sophisticated twist to October designs.

A Cottage-Inspired Fall Floral Design Gets a Sculptural Twist

Twigs, soft autumn colors and layered flowers come together in a charming fall centerpiece with plenty of movement.

Architectural Style Brings a Masculine Edge to Floral Design

Bold lines, structure and form can give floral arrangements a distinctly masculine, modern feel.

What Customers Really Notice About Your Flower Shop—and Why Storytelling Helps Sell More Flowers

Customers may come for the flowers, but the story, feeling and experience behind them can inspire them to buy.

The Wildflower Look Is Everywhere—Here’s How Floral Designers Create It

The loose, meadow-inspired bouquet is having a moment, and Floral Design Institute shows how to capture its effortless summer charm.

Debunking the Biggest Misconception About Dried Flowers

Dried flowers are far more than dusty décor, and IdleWildFloral is challenging one of the biggest myths about their timeless appeal.

Halloween Doesn’t Have to Be Orange: Trending Color Palettes and Jewel Tones Continue to Dominate Fall Floral Design

Halloween is coming! See what’s in and what’s out for the upcoming Halloween season.

Four-Legged Wedding Attendants? Flower School Shows How to Create a Safe and Stylish Floral Dog Collar

As pets continue to play starring roles in weddings, use these great techniques for creating elegant floral collars that are both beautiful and pet-friendly.

Could This Wild Meadow Basket Be Your Next Best-Selling Summer Design?

Karen showcases a dreamy meadow-inspired basket that captures one of summer’s biggest floral trends with effortless charm.

Keeping Ceremony Flowers Cohesive Without Looking Repetitive

B.Blumen Flower Farm shares how thoughtful floral repetition can create a beautifully unified ceremony without sacrificing creativity.