Artificial Flowers Need Prep Too: What Florists Should Know Before They Arrive

Faux flowers may last longer than fresh blooms, but they still need a little preparation before they are ready for design work.

Ellie Tid Showcases Just How Beautiful Today’s Faux Flowers Have Become

Ellie Tid’s latest Short highlights incredibly realistic faux flowers that are changing the way people think about permanent botanicals.

Blooming Savvy Reveals a Simple Trick for Reducing Floral Foam Waste

Blooming Savvy shares a clever floral foam-saving trick that helps designers reduce waste and stretch their floral budget.

Sharon Dower Takes the Fear Out of Foam-Free Floral Design

Sharon Dower shares simple foam-free floral techniques that make sustainable arranging feel approachable, natural, and beautifully relaxed.

Three Ways to Start Seeds Without the Stress: Stacy Ling’s Game-Changing Garden Method

One gardener’s three-phase seed starting method turns winter overwhelm into a season of calm, control, and flourishing blooms.

🌼 Flowers in the Air: 2026’s Must-See Garden & Flower Shows

From Philly to Chelsea, 2026’s garden shows promise bold blooms, big ideas, and unforgettable floral magic.

Schaffer Designs Marks 20 Years at the Philadelphia Flower Show with “FLORAMERE”

Schaffer Designs celebrates 20 years at the Philadelphia Flower Show with a globally inspired, mycelium-driven masterpiece.

Beyond Roses: Reflexing Tips Florists Can Use on Lisianthus, Tulips, and Carnations

Reflexing isn’t just for roses—learn how to open lisianthus, parrot tulips, and carnations for bigger impact.

Expanding the Canvas: How Florists Are Bringing Flowers Into Unexpected Places

From storefronts to streetscapes, florists are redefining where flowers belong—and transforming everyday spaces into moments of wonder.

Beyond the Blooms: How Today’s Florists Are Shaping Design, Style, and Story

From the creative minds behind the stems to bold installations beyond the vase, today’s floristry is defined by intention, adaptability, and imagination.